Noticias

ASCANA IN EL PERIÓDICO

Mar 2017

For Eduardo Rivero, Commercial Director of ASCANA, city’s touristic records contributed to the recovery of GDP, the increase of the consumer’s confidence, a gradual reduction of unemployement…creating a mix that attracts the investors of the major international brands will lead to new retail arrivals.

This expert emphasizes that the most important brands prefer to start their implementation in Paseo de Gràcia rather than in any street of Madrid, especially because of the local consumption in the late hours, key spending time frame of tourists. And therefore “Barcelona has highly centralized most commercial streets” he adds. So much, that they can be walked in one go. La Pedrera is synonymous of commercial advertisement, a place of indispensable passage for all travelers first visit.

Rivero indicates that millionaire investments that take place in Paseo de Gràcia are searching for safety, streets of proven solvency. By contrast, dynamic but alternative axes like Born work when the economy goes like a shot. In context of more delicate economic periods investors and entrepreneurs tend to hyper concentrate their offer in the strategically important areas.